New West mini music video

September 30, 2008

Here’s another video we did for New West. This is a performance-only video, kinda like a mini music video. We shot it the same time we did the montage for them and it was a pretty interesting shoot. Anytime you try and fly under the radar with tons of production equipment, 15 person crew and blasting amps in a small, very old apartment building in Los Angeles you can expect confrontation. One neighbor came up yelling at us because the guitar amps woke him up at 12:30 in the afternoon-apparently this guy’s got a lot going on. Another neighbor came up to roof pretty pissed off at 10:30 that same night. It was on a Sunday. Hope you enjoy.



Tar Productions in HD

September 29, 2008

We have just completed an little upgrade that now allows to us do all of our production work in HD. While we have been doing HD work on the post production side of things for some time, we are just completing our production equipment to be full-resolution 1080p HD. Thats tech talk for “great images.” 

Expect all of our upcoming productions to be of the highest imagery available. This comes just in time for our next travel documentary that goes into production this week (European Rail Travel and Surfing).

This was originally posted on my personal blog but I thought I would post it here since it relates to my business as well.

So just to put things into perspective here…I am a mid 20s, white, middle class, male. I have a college education and my own (pretty small) business editing videos-most action sports, and inside that mostly surfing. Business has been pretty steady but Im not living the rich life or anything. I would like more jobs, I guess, or even better, I would like jobs that pay better.

Anyways, I just booked a 3 week trip through Europe with some friends and bought a new HD camera package at around $10,000USD. Does this make me stupid? The economy is on the brink of failure and Im sitting here blowing my cushion for these kinds of times. I was really hesitant at first and almost regretted my decision-I mean, this is almost my entire life savings. But, I do have a plan and I talked with a friend who reassured me my decision was a good one.

I will be going on this trip to document it and hoping to market something out of it to make back my investment, or even better, come out on top a little. There are a few ways that I think I can do this. The camera package I purchased was on 0% financing for 6 months-as long as I pay it all back before then I don’t pay any interest. Now, the money is in the bank, and hopefully it still will be in 6 months time. I plan on paying a little back each month and if I need more money upon my due date, then I will sell the camera for about 80% of what I paid and look at it like a 6 month camera rental for about $2,000. Now, the rental fees for this same package is about $3,000 a month. So, I would keep the camera for 5 more months and spend $1,000 less. Seems like a good idea. Also, I could probably buy a new camera at that time and do the same financing and keep this process going. This would mean that I would always have brand new, top-of-the-line equipment.

Can I go wrong here? There are the obvious risks such as theft and/or not being able to get the price you want for it-but these are both extremes and are still existing if I were planning on keeping the camera for a longer period of time.

Also, I talked with a friend about the economy and he assured me that now is the best time to start a business. There is the least amount of competition and your competitors are probably scaling back anyway. He seemed to think that this is also the best time to buy a house or remodel your current home. Costs are down-they will be going back up in the near future and your investment will pay for itself in no time. Agree? If you have the will and good business fundamentals I would agree.

So, look at these times as an opportunity rather than a time to sit back and wait to see what happens.

Good luck.


Unique Music Video

September 23, 2008

We found a pretty cool music video today. They used a similar technique to our Visual Petition video.

Here’s what the author has to say about it:
This music video is an abstract journey in our everyday surroundings, illustrating moments of life in a continuous way.
A trip into 4500 still photographs, a travel where urban landscapes meet pastoral scenes to create a whirlpool around the theme of the video: the subjective point of view and urban life.

This video was created with a stop motion technique, it was conceived with a very simple Nikon Coolpix E4600. There is no video in it, but not less than 4500 still photos taken in the streets of Nancy and Epinal (France).

Visual Petition

September 21, 2008

Pro surfer Dave “Rasta” Rastovich is truly an activist. He, along with some friends, have started a very unique campaign to stop international whaling-specifically off the coast of Japan and Norway. Thus far the Visual Petition have had thousands of entries. Celebrity participants include Kelly Slater, Jack Johnson, Ben Harper, Adrian Grenier, Andy Irons, Mick Fanning, Taj Mahal and many more.

Tar Productions produced and edited this short piece to help get the word out there. The VP team took it to Chile this past June and showed it to a panel at a huge international whaling convention. We had a lot of fun doing it and hope you enjoy it.

New West Montage

September 17, 2008

We did some stuff for a band out of LA called New West. They are a young, very talent group of guys who play jazz music (really) but are extending the genre in ways never before. This video serves as an introduction to the band and gives you a personality behind them.

Tennis Commercials here!

September 16, 2008

We’ve embedded these commercials in High Quality here so you don’t have to go find it…


Follow Tar Productions

September 15, 2008


Thanks for visiting our blog. We have some great stuff on here so be sure check back often. We update this blog multiple times a week, sometimes even daily, so its a good idea to subscribe to our blog. Also, some other important links to bookmark are Our Website, YouTube account and MySpace Page.

By clicking the links above you’ll always know where we are and what we are up to. Thanks again for looking and if you have any comments or questions for us be sure to email us at info (at)



Tennis Spec :30

September 15, 2008

Here’s a :30 cut of our tennis spec in HD.

and here’s the :60 sec cut that is posted below in HD


Tar Productions

Tennis Commercial

September 12, 2008

We had the opportunity to shoot a pretty cool tennis commercial last spring at Winner’s Tennis Club in Solana Beach, Ca. This Nike type commercial was shot on the revolutionary RED One camera by Ernesto Lomeli. After months of planning and pre-production we began shooting just after the sun went down and into the wee hours of the night (3am ish). Then post too several months to complete because of the entirely new, custom workflow we had to create to finish the project. After several rounds of editing we had a color correct done by David Gott and sound work done by Chris Drozdowski and Leon Muraglia. We are very grateful for the help of Cherie Lim-who did all the creative and editing on the spec, and Gene Sive-who rented us all his gear and equipment. The commercial is currently being shopped around to many tennis and sports related companies so keep your eye out for something similar on TV! Tar Productions